One of the most controversial decisions for business owners is whether to post their prices on their website. This is not a decision that should be made lightly, particularly because there is a stack of arguments on both sides. Even so, the price is one of the most important pieces of data in the buying cycle, so it is important to weigh the pros and cons:
Recently, Microsoft was forced to rename their online storage service from SkyDrive to OneDrive. In July of 2013, a UK court ruled that Microsoft’s SkyDrive name infringed on the trademark owned by British Sky Broadcasting Group. British Sky Broadcasting has channels named Sky One, Sky Sports and Sky Movies. Because Sky also has online services, an online storage service with the name Sky was judged to be potentially confusing to customers.
Marketing specialists and agents are benefitting from the growing number of smart phones and their users. Reaching customers is now easier than ever and QR codes play an important role in this process. Some of the reasons why you should consider incorporating QR codes into your business strategy include:
Every website can be improved, however good it is. In fact, you never want to settle for ‘good enough’, particularly if your website is part of a business. It’s unlikely that 100 percent of the visitors to your site take the precise action you want, so there is always room for improvement until they do.
With most people using search engines to search the internet these days for needed products and services, it’s natural for a business to want to be found by those potential customers. If you want more visitors to your business website, few things can be more effective for growing a business by your site listed in the #1 position of the Google search page for the keyword you’re targeting.